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Luxury Mindset Macrotrend Creates Indulgence During the Holiday Season

Ahh, the holiday season. That time of year when indulgence seems not only acceptable but practically mandatory. You know it, I know it, and retailers...

Record Breaking Open Enrollment Shows Shift In Healthcare Preferences

In a notable development for health insurance providers, the 2024 Open Enrollment Period (OEP) has seen more than 4.5 million Americans selecting...

Mocktails Continue to Trend with Gen Z

In an era defined by mindfulness, Gen Z is leading the charge towards healthier, more conscious living. This generation, born into a world of rapid...

Eco-friendly Beverages Pave the Way To 2024

Quench your thirst...save the Earth? That’s what our younger generation friends are demanding in their beverage choices for 2024. In April of 2023,...

Yerba Mate and Mushroom Drinks are Disrupting the Coffee Category

In a world that runs on caffeine, coffee has long reigned supreme as the go-to energy booster and morning ritual for millions. However, as we become...

How’d They Do It? Liquid Death’s Takeover of the Water Space

Recognized for its distinctive approach to water retail, unconventional tactics, and inventive marketing strategies, Liquid Death disrupted the water...

What's Your Beverage Done For You Lately?

Drink, drank...flourishing? Out with the sugary sodas and “brings-nothing-to-the-table" beverages. It’s becoming increasingly clear that consumers...

Recession: Good for the Healthcare Sector?

The prospect of an impending recession raises apprehensions—especially when considering maintaining customer experience—but there's a school of...

Tomorrow's Healthcare: Navigating Macro Trends

Step into the future of healthcare as we delve into the dynamic world of consumer macro trends. From the ever-expanding convenience culture to the...
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