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Consumer Insights Customer Experience Cultural Insights

Why You Should Care About the Metaverse: 3 Stats

The metaverse is polarizing. Some marketers and brands are embracing the new frontier and going all out building their metaverse brand. Other marketers are avoiding it like the plague,...

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Customer Experience Healthcare Market Research Healthcare

How healthcare systems are leaving the patient behind and putting the consumer 1st

For industries like retail and finance, conversations around brand and consumer experience have moved beyond integrating digital and removing barriers to engagement. These industries are...

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Customer Experience Brand Research

Our Favorite Studies to Reveal Deeper Insights on Your Brand

When it comes to brands it can be easy to get stuck, to miss opportunities, and to be stagnant in growth. With the use of these three studies, you can elevate your brand and really...

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Customer Experience Brand Research User Experience

Which X is it? Where CX and UX Intersect
By Alex H

At MDRG we use customer experience (CX) research to turn your customer base into devoted brand promoters. Our research studies capture the voice of the customer as they journey through...

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Customer Experience Healthcare Market Research Trends

HealthTech without Engagement is Eye Candy

Several weeks ago, I had the opportunity to attend #HLTH2021 in Boston. It was well attended and safe with both vaccine AND testing requirements. The conference focuses on technology...

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Consumer Insights Customer Experience

5 Mainstay Trends in Consumer Experience Marketing

Purchase Decisions are made Holistically Consumers making purchase decisions are not only motivated by price. Now more than ever, consumers are more likely to use a product or service based...

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Customer Experience Healthcare Market Research

Staying Healthy Through Virtual Visits

Virtual Visits Help Connect Consumers to Care  Since the onset of the COVID-19 health crisis, telehealth has become very important to consumers. Making healthcare services available online...

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