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What's it to you? The Healthcare Experience Index

Healthcare is in an age of organizational disruption and consumer choice. Health systems are challenged to respond to the fragmentation of the...

5 Strategies to Improve Customer Experience in Health Insurance

As a leading market research firm specializing in the health sector, MDRG understands the complexities and challenges facing our clients in this...

Enhancing Clinical Trial Participation: Strategies to Decrease Drop-Out Rates

Patient Retention in Clinical Trials Clinical trials play a pivotal role in advancing medical research and improving healthcare outcomes. However,...

Costco: Home of the Dollar Fifty Hot Dog... and Your Doctor?

Throughout my entire existence, I have relied on Costco for the "bulk" of the services and products I need: from a cheap, and might I add, delicious...

Is AI More Powerful than the Net Promoter Score?

To understand customer experience journeys, the first metric many professionals turn to is the Net Promoter Score (NPS): a quick way to gauge brand...

Major advantages to a smaller market research partner

When it comes to choosing a market research partner, bigger isn’t always better. In fact, based on my experience at both larger and smaller...

From 5G to AI: The Technological Innovations Reshaping Telecoms CX

If you work in telecommunications, you've probably heard a lot of complaints about the industry. It's no wonder, considering that in 2021, there were...

Customer Experience doesn't Suffer at the Rise of Inflation

It is no question that this year has been financially challenging to a whole slew of consumers. We are coming out of a pandemic and inflation is...

Why You Should Care About the Metaverse: 3 Stats

The metaverse is polarizing. Some marketers and brands are embracing the new frontier and going all out building their metaverse brand. Other...
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