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Can AI Outthink a Market Researcher?

The effects of the major advancements in AI are apparent in just about every industry. We at MDRG like to stay on top of trends and make sure we’re...

Embracing Plant-Forward Eating: Unveiling the Latest Trends

PLANT POWER IN THE MARKET Plant-based proteins have experienced a significant surge in popularity in recent years, driven by various factors such as...

From 5G to AI: The Technological Innovations Reshaping Telecoms CX

If you work in telecommunications, you've probably heard a lot of complaints about the industry. It's no wonder, considering that in 2021, there were...

How to Future-Proof your Brand with Trends

You may sense it intuitively – a shift in the market destined to impact your brand and business. What comes next is the hard part.

Two Healthcare Trends to Watch

MDRG TREND ANALYSIS: The Future of Healthcare Consumers in healthcare have been evolving and shifting the way they think about health and wellness...

Prevention & Wellbeing: The largest source of healthcare spending 2040

I’m Lauren, the Brand Strategy Manager at MDRG. One of the trends that I have been tracking is the rise of consumerism in healthcare, and its...

HealthTech without Engagement is Eye Candy

Several weeks ago, I had the opportunity to attend #HLTH2021 in Boston. It was well attended and safe with both vaccine AND testing requirements. The...

5 “Must-Knows” for the Upcoming Healthcare Conference Season

Since we last gathered for in-person conferences just over a year ago, the healthcare industry has experienced significant changes and challenges....

CPG Branding: Rise of the Private Labels

“The gold standard is for a customer not to know a private brand is not a national brand.” – Macy’s CEO Jeff Gennette. Introduction Private labels...
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