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Market Research Brand Research

Top Reasons You Need Market Research in 2023

 

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Market Research Surveys Research Methods

Primary or Secondary? What research to do need to move your business forward?

Are you trying to make sense of all the data out there and how to use it to make important decisions? Don't worry, we've got you covered! 

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Consumer Insights Market Research User Experience

The Impact of Emotions on Consumer Behavior

Emotions That Motivate Consumer Behavior  Today’s consumers are more emotionally connected with brands and making purchases than ever before. One could attribute this to the internet and...

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Customer Experience Market Research

Customer Experience doesn't Suffer at the Rise of Inflation

It is no question that this year has been financially challenging to a whole slew of consumers. We are coming out of a pandemic and inflation is high. Consumers may be buying less this...

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Consumer Insights Customer Experience Cultural Insights

Why You Should Care About the Metaverse: 3 Stats

The metaverse is polarizing. Some marketers and brands are embracing the new frontier and going all out building their metaverse brand. Other marketers are avoiding it like the plague,...

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Consumer Insights Healthcare Market Research Healthcare

The Right KPIs for Tracking Customer Experience

In MDRG’s 2022 "State of Healthcare Experience" report, we identified the three key strategies healthcare entities need to implement to create a successful customer experience. In this...

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Consumer Insights Healthcare Market Research Healthcare

Integrating the Voice of the Consumer for better healthcare experiences

In MDRG’s 2022 "State of Healthcare Experience" report, we identified the three key strategies healthcare entities need to implement to create a successful customer experience. In this...

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Consumer Insights Healthcare Market Research Healthcare

Prioritizing the Consumer Experience in Healthcare

In MDRG’s 2022 "State of Healthcare Experience" report, we identified the three key strategies healthcare entities need to implement to create a successful customer experience. In this...

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Customer Experience Healthcare Market Research Healthcare

How healthcare systems are leaving the patient behind and putting the consumer 1st

For industries like retail and finance, conversations around brand and consumer experience have moved beyond integrating digital and removing barriers to engagement. These industries are...

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Consumer Insights Market Research Quantitative Research

Tips From an Analyst: Improve Your Analytical Thinking

Have you ever described yourself as curious? Following your natural curiosity is a key part of improving your analytical skillset – making it easier for you to identify creative solutions...

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